Community-Led Growth
The people who already love what you do, your users, customers, and partners, can become your most credible growth channel. We turn that goodwill into testimonials, referrals, ambassador programs, and thought-leadership content built around your own practitioners.
We don't just observe the EdTech market, we help shape it.
Through The EdTech Mentor, our in-house customer marketing initiative, we engage more than 6,500 subscribers and over 80 practitioners across our Essentials, Founders, and Investor series. This active community, combined with our research capabilities, keeps us close to emerging trends, audience behaviors, and product innovations, fueling every strategy with actionable insight.
Case study productionCustomer Spotlights video seriesThought leadership programsCommunity-driven contentThe EdTech Mentor initiativeInterview series: Essentials, Founders, Investor
Brands we've turned into growth engines.
Busuu
D2L
Anthology
Instructure